ocean dips, golden skin and freedom that feels like you again.

Thoughtfully designed swimwear for women who move, travel, reset and live well by the water.

Shop the collection

Made to move. Styled for real life.

Flattering swimwear for the days that start near the water and end wherever life takes you.

DIVE INTO THE COLLECTION

confidence looks quieter now

Hi Betty was created for women who feel most like themselves when they are moving - swimming, stretching, walking, travelling, mothering, rebuilding, becoming.

 

Our pieces are designed to feel flattering, comfortable and easy to wear, with coastal energy and a grounded kind of confidence.

This is swimwear for real life - not for proving anything.

MEET HI BETTY

the feel-good details

Thoughtful design. Soft support. Made for movement.

ecoform blend™

Recycled, ultra-soft fabric with a smooth feel on the skin.

sunshield stretch™

Comfortable stretch with sun-conscious coverage where the style allows.

realform sculpt™

A flattering fit designed to move with curves, muscle and real bodies.

oceanthread™ 

Smooth, durable construction made for repeated wear.

EXPLORE THE DETAILS

Built for Motion, Made to Last

Slow Fashion with Soul

Regenerative & Ethical Practices

 Eco-Friendly Fabrics

Designed in Australia

from swim to everything after

Today, Hi Betty begins with swimwear. Tomorrow, it grows with the woman who wears it - Pilates mornings, airport days, slow Sundays, winter escapes and the everyday rituals that bring her back to herself.

Sign up here

what the tide brought in

Real words from women wearing Hi Betty in their own rhythm.

sienna, nsw

04/01/2025

"It hugs in all the right places and gives me the freedom to move. Never going back to regular swimwear. I feel held, supported, and beautiful every time I wear it."

maeva, bali

04/01/2025

"Hi Betty has quickly become one of my go-to surfwear brands. The fabric is incredibly buttery-soft and comfortable, even during long surf sessions. I love the print, and the orange tones are surprisingly versatile + they pair beautifully with everything. The ability to mix and match the pieces makes each set feel effortless and fun to wear. I receive so many compliments every time I’m in it, both in and out of the water. Stylish, functional, and made for real surf days"

silvia, nsw

04/01/2025

I love my Hi Betty bikini, the fabric is buttery soft and the long sleeve top is perfect for surfing, the waist elastic does not ride up its very comfortable, the bottoms were also very comfortable, cant wait to see the new styles she will bring!

carol, nsw

04/01/2025

"The confidence I feel wearing Hi Betty is unmatched. The fit, the feel, everything is just right. It moves with me, not against me."

LOAD MORE

find us in the flow

Tag your swim, movement and coastal moments with @hibetty__  and #HiBettyGlow   

You are now subscribed to Hi Betty's newsletter!

Join the Hi Betty flow

Quiet confidence, new drops, early access and little reminders to keep choosing yourself. No spam. Just the good stuff.

Quick Links

Home

Shop All

About us

Contact Us

Returns

Help

FAQs

Shipping & Refund

Privacy Policy

Terms of Service

©2025, Hi Betty.