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Pre-sales now available

· SURF SWIMWEAR ·

At Hi Betty, we’re more than just a surf swimwear brand—we’re a movement. Designed for adventurous, fearless women, our premium swimwear blends style, comfort, and high-performance functionality to empower you in and out of the water.

Crafted with sustainable, high-quality materials, Hi Betty ensures every piece fits like a second skin, providing the confidence and security you need to ride the waves. Our designs aren’t just about looking good—they’re about feeling strong, bold, and ready to break through limits.

progress

Development stage

Hi Betty is currently in development, and we’re proud to keep things transparent.

Right now, our samples are going through thoughtful refinements to ensure every piece fits just right. While the adjustments may be subtle, they make all the difference—because we believe great swimwear should feel effortless and made for you.

If you have any questions about sizing, fit, or colourways, please don’t hesitate to reach out. We're always happy to help.
Limited time

Hi Betty vip

Hi Betty is launching soon, and we’re giving VIPs first access to our collection + an exclusive 20% OFF! Sign up now to get in early!
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